Our Story
Pumpkin & Gray began as a vision from the team at ASCEND Get Lifted—an extension of their beloved metaphysical brand rooted in healing, community, and creative expression. They dreamed of something more—a brand that blended everyday magic with cozy style, seasonal living, and modern mysticism.
From Digital to Derby Street
Enter Jess, whose dreamy content and signature Salem aesthetic had already captivated over 100,000 followers across Instagram and YouTube. Her cozy, nostalgic, and story-rich posts turned viewers into devoted fans—and now, customers. Together with her husband Glenn, who leads our in-store experience, Jess brings the Pumpkin & Gray vision to life in our charming Derby Street boutique.
Designed in Salem. Styled for All Seasons.
Pumpkin & Gray is more than a store—it’s a destination for those who believe magic lives in the details. From seasonal jewelry and accessories to home décor, books, and thoughtful gifts, over 50% of our collection is designed right here in Salem. We proudly collaborate with local artists and makers to create limited-edition pieces you won’t find anywhere else.
Visit Us
Whether you’re a local looking for something special or a traveler drawn by Salem’s charm, Pumpkin & Gray invites you to slow down, stay a while, and take a little piece of this magical town home with you.
Can’t make it to Salem? Our online shop brings the experience to you—carefully curated, beautifully packaged, and always infused with a little magic.
Come for the vibes. Stay for the magic.✨

Jess's Favorites
Curated by the heart of Pumpkin & Gray. Jess’s personal picks bring cozy, seasonal joy to life—one favorite at a time.

Cemetery Stroll – A Pumpkin & Gray Original
Cemetery Stroll – A Pumpkin & Gray Original
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